The CEO Who Went Undercover and Discovered the Truth About His Failing Restaurant
Daniel Whitmore slipped quietly into his own restaurant in Fort Smith, Arkansas, blending in like any other customer. Dressed in faded jeans, scuffed boots, and a worn cap, no one recognized him as the founder of Whitmore’s Chop House — a steakhouse chain with seventeen locations across the country. This branch, however, was struggling. Reviews…